I’m Ziad, a multiple award winning lead creative and motion designer based in London. I bring stories to life through design, animation and digital storytelling, creating work that blends emotion, precision and brand insight.

I’ve collaborated with global brands including Formula 1, DHL, Real Madrid, Tech Data and Live Assist for Microsoft 365, delivering creative solutions across campaigns, digital activations, broadcast and live events.

“I’m a designer, not an artist.”

I believe design is about solving problems, not self expression. While art seeks to provoke thought, design aims to create clarity, impact and connection. Every project I take on begins with understanding the brand, the audience and the story that needs to be told, and turning that understanding into something visually powerful and emotionally resonant.

What I Do

Creative Direction
Motion Design and Animation
Brand Identity Design
UX and UI Design
Digital Content and Campaigns
Broadcast and Live Event Design
Art Direction and Visual Design
Storyboarding and Concept Development
‍